Website Navigation Design Best Practices: 9 UX Tips

Even the most beautiful website is not guaranteed to actually drive results or help to grow your business. If your visitors don’t like it, the best design and graphics matter little. That’s why user experience (UX) should play a crucial part in any web…

Tips to Optimize Your Facebook Business Page

Your Facebook business page is an effective tool for engaging with your customers and getting more people interested in your business. At the same time, if you want to get the most…

7 Signs It’s Time to Update Your Website

You need a website that’s user-friendly, easy to find, professional-looking and that has interesting and informative content. If you haven’t updated your own website in a while, you should take a close look at it and look for signs that it’s time for some changes…

Tips For Finding the Most Effective B2C Marketing Channels

With limited time and resources, you have to choose your marketing channels carefully. You want to identify the strategies that help you connect with the right audience and give you the best ROI. With an ever-expanding number of…

5 Customer Engagement Strategies For Business Growth

One of the keys to running a successful business is effectively engaging with your customers. In our fast-paced and competitive world, gaining and keeping people’s attention is getting ever more challenging. In order to attract loyal customers, you have to…

What Google Analytics Metrics Reveal About Your Website

You can learn a great deal of valuable information about your website from Google Analytics. Many businesses fail to take advantage of this free resource. Others use it but are only familiar with a few features and overlook some important capabilities…

The Stone Agency: Insurance Branding & Logo Design

Stone Agency approached Mediaboom to redesign their logo and establish new brand standards. Stone Agency wanted to communicate strength, and retain a masculine aesthetic. The new logo-mark features thick lines, which boldly transform…

How Landing Pages Help You Convert

Considering all of these immediate and long term benefits delivered by effectively using and optimizing landing pages, it is clear that landing pages are an indispensable part of any successful marketing strategy…

Live Chat on Website

5 Reasons to Use Live Chat on Your Website

People increasingly want and expect an instant response. When you offer live chat support, you establish yourself as a leader in your industry and make it easier to make more sales and provide outstanding customer service

K Capital: Investment Logo Design & Branding

K Capital, a private equity group with over $600M in revenue, wanted to update their brand. Mediaboom redesigned their logo and created new brand standards that their company can adhere to internally and externally to ensure a consistent and professional look and feel…