7 Steps to Successful Luxury Branding

Marketing a luxury brand is not easy. You’re targeting a very specific audience, asking them to make a significant investment into something that might not be a necessity. That means you cannot simply focus on product features…

6 Video Marketing Strategies for Luxury Brands

The digital world is a marketing bonanza for mainstream brands of all types. Social media and search engine marketing, in particular, are great for reaching out to average people with predictable desires. Luxury brands, however, have an entirely different…

5 Steps to Measure, Adjust, and Improve Your High End Marketing Strategies Over Time

The only constant in marketing is change. Even the best-performing marketing campaigns may lose their luster if they’re left alone for too long, suffering from overexposure or failing to adjust for changing trends. The only way to sustain success in your high end marketing…

The Ultimate Guide to Digital Marketing for Luxury Brands

The industry is full of big players vying for your audience’s attention and money. How do you stand out? Only a comprehensive strategy, coupled with a detailed plan to execute a variety of tactics, can help you succeed…

You might not always want to rely on DIY website solutions.

Why a DIY Website Is Not The Best Idea For Your Business

If you’re planning to build a business website there’s a good chance you’re considering a DIY solution such as Wix, Weebly, or Squarespace. These companies advertise extensively online and their offers are very tempting. The idea of quickly putting up a professional-looking…

7 Best Practices for Designing the Perfect Contact Page (with examples)

For many companies, the contact page becomes an afterthought. It is one of the most important pages on your website and it is where you begin the conversation with potential customers. As is often is the case with contact pages, if it fails to…

Ventus Networks: Technology Web Design

Our agency recently partnered with Ventus Network Solutions to strategize and design a brand new website for their expanding business. We worked with Ventus on creating a new site map and organizing their content in a way that is easy to navigate and…

Luxury email marketing has become vital in luxury digital marketing campaigns

Luxury Email Marketing: Why Your Email List is so Important

Your email list is one of your most valuable digital assets. No matter what stage you’re at with email marketing, it’s always good to think of ways to build your list. If you don’t yet have a list, it’s never too early or late to start one. In this article, we’ll be exploring…

Website Navigation Design Best Practices: 9 UX Tips

Even the most beautiful website is not guaranteed to actually drive results or help to grow your business. If your visitors don’t like it, the best design and graphics matter little. That’s why user experience (UX) should play a crucial part in any web…

Tips to Optimize Your Facebook Business Page

Your Facebook business page is an effective tool for engaging with your customers and getting more people interested in your business. At the same time, if you want to get the most…