The banking industry has been around for a long time – and so have their websites. Some banking websites have been stagnant for years, while others are progressing ahead with new design websites with superb functionality that engage users, increase brand awareness and convert prospective clients.
Below is a list of 32 of the best bank website designs you must see.
KeyBank, a KeyCorp subsidiary, is a Cleveland, Ohio-based financial institution and regional bank. Their branding is simple yet effective: a key for their logo, that appears on their homepage and every subpage, and a cohesive, bold color scheme of red, gray, and white.
Guilford Savings Bank’s website utilizes their brand colors well throughout the site not only in page elements but in their photography as well. Their imagery also features GSB related content that adds a more personal touch to their site.
Alliant’s bank website design makes use of the circles from their logo throughout the site by using overlapping circle elements to have a rounded design for their buttons.
Wells Fargo’s website is responsive and makes it easy for the customer to navigate on all devices. Making sure people can easily navigate your site on all platforms is always important.
Does your luxury website include any of these common mistakes? Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales.
BBVA’s website combines professional photography and vector graphics that create a professional but approachable feel. Their use of blues and overlays adds contrast and gives a clear message of what their brand is.
Santander’s brand is simple and to the point. The entirety of the site is mostly white which lets their red pop and be the main element throughout.
Liberty Bank’s site is a little different from what you normally see. They use a left-aligned menu instead of having the navigation at the top. This can be an interesting approach to bring something different to your site.
Live Oak Bank’s site is dynamic and utilizes different elements well that brings energy throughout. Not only do they make use of the their green and purple in their copy and icons but also add a gradient of the colors to their imagery as well. This helps the brand feel cohesive and helps promote their branding.
Byline’s site uses darker elements in their site which is different from the other light and airy sites we previously saw. Using black and white photography at the beginning of each page helps make their orange pop and creates a professional and serious feel.
Related articles:
Seeking to elevate your luxury business? Let Mediaboom guide you. Secure your exclusive, free consultation with our luxury marketing experts today.
Mizuho’s site is visually stunning and intrigues you right away with the use of a full-screen video. This use of full-width imagery is seen throughout the site as well as continuously using rectangular callouts.
Season’s Bank website design is approachable from the start with their use of outdoor photography and a neutral color palette that ties the whole brand together.
Huntington’s website is bold and fun. Their brand is cohesive by using their green throughout the site as well as utilizing their icon from the logo as an element throughout.
Gatweway Bank’s website makes great use of video and stunning photography throughout their site. Their brand’s color scheme is neutral with a pop of rusty red that makes the website feel fun yet comfortable.
Field & Main’s website makes use of their icon from their logo throughout the site, applying it over photos and using it as an element behind the text. Their site is also easy to navigate with their use of white space and simple photography.
Does your luxury website include any of these common mistakes? Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales.
First Horizon’s website applies the brand’s blue throughout the site making it a dominant element all over. Along with using their blue, they consistently use grid elements that help organize information but also add an extra detail to the page.
Webster bank site is simple and sleek. They use their brand colors sparingly along with black and white photography that helps their colors pop.
Discover keeps their website simple yet makes use of out-of-the-box elements like overlapping graphics, and adding subtle animations. They also use their brand’s orange as more of an accent than a dominant color that helps keep the site feel clean yet energized.
Afrasia’s bank website design certainly makes an experience when you visit. They utilize scroll animations throughout while encasing the design into a white border that stays while you navigate.
Related articles:
Seeking to elevate your luxury business? Let Mediaboom guide you. Secure your exclusive, free consultation with our luxury marketing experts today.
Charity Bank’s website use of full screen imagery and elements that let you immersive yourself into the page. Their fun use of colors ties back into their brand and represents the charities they give back to.
TD Bank’s brand’s green a dominant throughout their site, making use of the color as much as they can without making it overwhelming. TD Bank keeps it simple and to the point with no excessive elements, just simple imagery and iconography.
Vista Bank’s website not only uses video elements on the welcome screen but through the site as well to better illustrate who they are as a company. They utilize video well as a design element but also as a way to better provide information to their clients.
Salem Co-Operative’s brand is fun and professional. Their brand colors complement each other well and help add contrast to their site. Along with using their brand’s color scheme dominantly throughout, they use full-width components that really make the website feel full and utilized to its full extent.
Another contender for the best banking website design is the JPMorgan Chase & Co. site. The design of this site is clean and uncomplicated, with a simple white background and text above the fold in lieu of a navigation bar.
A block-style layout keeps the website design seamless as you go from the careers page to the company’s annual report and news stories.
Does your luxury website include any of these common mistakes? Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales.
The South Texas Lone Star National Bank has a bank website design to emulate. What helps it rank among the best bank websites is its easy navigation and great use of brand colors.
Those colors–blue, gray, and white–are subtly represented throughout the site, lending great cohesion.
The traveling navigation bar complete with a search function and an option to find an ATM and banking center offers customers more of what they need.
U.S. Bancorp’s website is a stellar sample banking website, so we had to include it.
You’ll first notice the humanistic approach that the banking company took with its site design, as there are many photos of smiling people.
The clean white background makes the red CTA buttons stand out that much more. The red happens to match one of the three colors of the U.S. Bancorp logo (the other two are white and blue).
The unique bank website design that Avidia Bank utilizes is why it’s cemented its spot on this list.
The site is a lot more colorful than most bank websites and features 3D character mascots like the characters you’d see in a Pixar movie. These characters follow you as you click from page to page.
Also embracing the humanistic approach is the United Community Bank, the next on our list of the best bank websites.
This clean site with a white background showcases an image of a family taking a walk outside with options on the homepage for personal or business accounts.
CTA buttons above the fold that are built into the navigation feature login and open an account options.
A drop-down menu, denoted by three horizontal lines, lets you learn more about the United community, the bank’s history, careers, and much more.
The Truly Financial site design proves that you can incorporate a literal rainbow of colors and still have a bank website that looks clean, crisp, and professional.
The key is to use pastel versions of the colors, apply them sparingly, and keep the bulk of the site simple with a white background and black CTA buttons.
Related articles:
Does your luxury website include any of these common mistakes? Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales.
The bank website design of Capitol Bank might inspire your own banking website.
The bright shade of blue overlays photos of bank staff as you click from page to page. The site also features two navigation bars atop one another.
The first bar is a very slim bar in the same blue color with links for personal or business banking accounts, the Capitol Bank phone number, and a link to open an account.
The second, larger navigation bar in black and white features standard dropdowns like mortgages, about, contact, and private banking. Both navigation bars scroll with you.
If you’re still looking for sample bank website designs, BankWAW in Australia is a good one to check out.
The site features a carousel of scrolling images that are all people-centric.
This site also uses more color than most bank websites, with dark blue navigation, light blue opt-in forms, and even a salmon pink fixed rate calculator.
Banner Bank’s navigation bar is rather simple in comparison to the other sites we’ve looked at, but that’s because the homepage features all the navigation options about midway down the page as clickable links.
This makes sense considering the navigation bar at the top does not travel as you jump from one page to another.
Wrapping up our bank website design examples is Customers Bank.
Although lengthy web pages can feel like information overload as you scroll, Customers Bank keeps its pages neat and concise with social-media-style boxes that can redirect you elsewhere on the site, including pages for loans or instant payments.
Seeking to elevate your luxury business? Let Mediaboom guide you. Secure your exclusive, free consultation with our luxury marketing experts today.
If your bank does not utilize the traits listed above, then it is time to consider a refresh. Making updates to your website will help your business in a multitude of ways such as increasing brand consistency and converting prospective clients.
Contact now Mediaboom to talk about your next bank website design!
READY TO IGNITE YOUR MARKETING STRATEGY?
Copyright 2020 Mediaboom. All Rights Reserved.