10 Best Hotel Marketing Agencies – Find the One for Your Needs

By: Frank DePino | September 5, 2025

Finding the right hotel marketing agency or even the best hotel marketing agencies is all about finding the right fit for your business.

As competition rises and traveler behavior evolves, hotels need more than just visibility—they need a digital marketing agency for hospitality that understands the full guest journey. 

In this article, we’ve identified the top marketing agencies for hotels that combine industry expertise with measurable results to help you grow smarter and faster.

Note that the list isn’t formed in a specific order and all options have something unique to offer.

Why Specialized Hotel Marketing Matters

Hotel digital marketing plays a critical role in how travelers discover and book hotels and the data proves it.

• Over 72% of travelers begin their booking journey online.
• Direct bookings have grown by 41% between 2019 and 2022, thanks to stronger websites, email marketing, and paid media campaigns.
• Mobile bookings keep increasing yearly and users expect websites to be optimized for mobile.

But hospitality digital marketing comes with its own set of challenges.

• Seasonality forces campaigns to shift with travel trends and booking windows.
• ADR and RevPAR pressures require targeting higher-value guests and increase the conversion.
• OTAs dominate paid space, pulling margin away from direct channels unless you compete with precision.

For luxury hotels, the stakes are even higher. You’re not just selling a room — you’re selling a feeling, an experience, and a brand promise. 

That means your marketing must connect emotionally with affluent travelers who expect flawless UX, personalized messaging, and elevated design across every digital touchpoint.

Evaluation Criteria We Used

Not every hospitality marketing agency understands the unique needs of hotels and not every great agency fits your hotel’s needs. Here’s what we looked for when selecting the best hotel marketing agencies:

• Hospitality Expertise
  Every agency on this list has a proven focus on hotels, resorts, or hospitality brands. They understand occupancy cycles, direct booking strategies, and the reality of working alongside OTAs.
• Full-Funnel Digital Services
  From SEO and hotel internet marketing services like email marketing, social media management, and PPC, to custom website design and development, we prioritized agencies that offer strategies across the entire guest journey.
• Real Results
  We looked for quantifiable case studies, not just claims. The top marketing companies show increases in traffic, direct bookings, ROAS, and lead quality.
• Client Roster & Reputation Management
  A strong agency should be trusted by recognized names in the hospitality industry and deliver consistent results across different property types and markets.
• Cultural Fit & Service Model
  Whether you’re a boutique hotel or a luxury group, the right partner should adapt to your internal team structure, provide data-driven strategies, respond quickly, and align with your vision.

10 Best Hotel Marketing Agencies

Below are the firms that met all of the above benchmarks. These digital marketing agencies offer unique online marketing for hotels to help gain a competitive edge in the marketplace.

1. Mediaboom

Mediaboom is a premier luxury hotel marketing agency that partners with luxury hotels and resorts to amplify brand presence, generate qualified leads, and convert prospects into loyal guests. With over 20 years of experience, our strategies are designed to elevate every stage of the customer journey, from awareness to booking.

Whether you’re looking to increase direct bookings, refresh your brand image, or create an immersive digital experience, Mediaboom delivers award winning marketing strategies tailored to your business goals.

Check out some of our previous work.

Our hotel marketing solutions include:

• Custom website design and development that converts
• SEO for Hotels and content marketing that ranks and resonates
• High-converting Google Ads and paid media campaigns
• Hotel Email Marketing and automation to nurture guest relationships
• Hotel Branding and storytelling that captivates your audience
• Data driven lead generation and campaign strategy

Get in touch with Mediaboom and see how we can help you improve your digital marketing.

2. Digital Squad

“We don’t just market — we grow businesses.”

DigitalSquad Agency, creates performance-driven digital strategies tailored to your goals, your audience, and your market. 

Every campaign is built to generate what matters most: qualified leads, higher conversions, and increased revenue.

Instead of treating each marketing channel in isolation, they integrate SEO, social media management, content, and design into a powerful, full-service plan that maximizes visibility, builds authority, and accelerates growth. 

Their approach ensures each channel works harder, together, giving hotels a true competitive edge in the hospitality industry.

“Your success isn’t just our goal — it’s our bottom line.”

3. TravelBoom

TravelBoom Hotel Marketing is a hotel digital marketing agency laser-focused on helping independent hoteliers and management companies grow direct bookings and reduce reliance on OTAs. 

With tailored strategies and dedicated account management, we empower hotels to boost performance across critical metrics like ADR, RevPAR, and ProPAR. 

Unlike cookie-cutter agencies or platforms that tie marketing services to proprietary booking engines, TravelBoom delivers customized, data-driven solutions backed by over two decades of hospitality marketing expertise. 

Our services include conversion rate optimization, SEO/SEM, metasearch management, loyalty program development, influencer marketing, and email automation—all optimized for results. 

As thought leaders in the industry, we pair analytical rigor with transparent, personal service to maximize your ROI and build long-term guest value.

4. GCommerce

As one of the pioneering marketing agencies for hotels, GCommerce has shaped the way hotels connect with travelers and continues to set the standard as a thought leader in the space.

They specialize in driving measurable results for hotels and resorts through innovative strategies in paid search, metasearch, social advertising, display advertising, SEO, and award-winning web design and development – reaching travelers at every stage of the booking journey. 

Their proprietary Metadesk platform empowers clients to maximize metasearch performance with advanced automation and actionable insights. 

Building on their track record of marketing excellence, GCommerce is evolving into a hospitality intelligence company—integrating media expertise, technology, and data solutions to deliver even deeper revenue-driving opportunities for our clients.

5. Cendyn

Cendyn offers a full-stack hospitality platform that blends marketing, CRM, and commerce. The company’s hotel CRM/CDP powers guest profiles, segmentation, campaigns, and loyalty to drive more direct bookings. 

Following its merger with Pegasus, Cendyn pairs CRM with a CRS and booking engine. This gives hotels a unified path from personalization to conversion across owned channels. 

Their team runs paid search, metasearch, social, and SEO with hotel-specific tactics tied to first-party data from the CRM. You get media that targets real demand, not guesswork. 

Cendyn’s stack also includes revenue tools like Guestrev and Grouprev for pricing and forecasting. The company added these with its Rainmaker acquisition and continues to update the suite. 

Core offerings: CRM/CDP & loyalty, digital marketing services, website design/CMS, CRS & booking engine, metasearch management, and revenue management. 

6. Sabre Hospitality Solutions (Digital Marketing)

Sabre Hospitality Solutions runs hotel digital marketing through its Acquisition Studio, blending paid media, metasearch, GDS advertising, and consortia/TMC programs under one roof. 

You get a coordinated path from demand generation to booking, tied to SynXis CRS and the Booking Engine. 

Recent releases like SynXis Insights add cross-channel reporting for Digital Marketing and GDS Media.

Core services cover paid search, social, and display, metasearch management and sponsored placements, and GDS Media that targets travel advisors at the point of sale. 

For web, Sabre offers SynXis InstaSite, a turnkey, booking-enabled website option built to speed launches and lift conversion. 

This setup suits brands that want performance marketing connected directly to reservations tech, with media, web, and analytics working as one stack. 

7. Mozaik

Mozaik blends creative hotel marketing with in-house tech. You get 20+ years of hospitality expertise focused on direct revenue and brand lift. 

Their team builds mobile-first hotel websites with seamless booking flows, then drives demand through SEO, social, and performance media. 

As a Premier Google Partner (top 3% in Greece), they apply advanced tools to target high-intent guests. 

On the tech side, Mozaik offers BI dashboards, a conversion-driven booking engine, and a user-friendly CMS—all built to increase conversion and grow direct sales. 

Core services: hotel web design, SEO/content, paid media, social, email, booking engine & BI, and CRO. 

8. Spherical

Spherical is a New York–based agency built for luxury, lifestyle, and boutique hotels. 

You get brand storytelling, design, content, and social under one roof—built to grow direct demand and elevate your guest experience online. 

Their team designs and develops modern hotel websites, runs SEO and performance media, and manages day-to-day social with content that fits each property’s vibe. 

Recent work spans brands like EDITION Hotels and Palisociety, with projects that unify brand voice and improve discovery. 

Core services: web design & development, branding, content production, social media management, SEO, and performance marketing. 

9. O’Rourke

O’Rourke is a hotel-focused digital agency that helps you grow direct bookings with smart web design and performance marketing.

You get strategy, websites, SEO, PPC, metasearch, social, and email under one roof. 

Their team builds conversion-ready sites and runs paid search, social, display, and metasearch tied to measurable outcomes. 

Case studies span independents and portfolios, with filters for SEO, PPC, metasearch, social, and GX Website Design.

If you want an agency that speaks hotel and focuses on outcomes, O’Rourke gives you a clear plan and the execution to match. 

Core services: website design, SEO, PPC, metasearch, social media, display, and email marketing.

10. Digital Hospitality

Digital Hospitality is a Vancouver-based hotel web design and marketing agency focused on growing direct bookings. 

You get storytelling websites, SEO, paid media, and content built to influence travelers at every stage of the journey. 

Their approach leans on data and customization to match your brand and market.

The portfolio features Ste. Anne’s Spa, La Bellasera Hotel & Suites, and Overlander Mountain Lodge—projects aimed at stronger brand presence and smoother paths to purchase. 

Core services: custom hotel web design, SEO, performance media, social, and long-term digital strategy for sustained revenue growth.

How to Choose the Right Hotel Marketing Partner

Even with a strong shortlist, choosing the right agency comes down to fit, focus, and your future goals. Use this checklist to guide your decision:

Self-Assessment Questions

• What’s your monthly or quarterly marketing budget?
• Where are your internal gaps — design, content, PPC, analytics?
• What are your top 3 digital growth goals over the next year?

Smart Questions to Ask in the Pitch Process

• How do you tailor strategy by season and location?
• What tools do you use to track direct booking ROI?
• What is your process for aligning with our internal marketing team?
• Can you walk through a recent success story with performance data?

Conclusion

Choosing the right hotel marketing agency isn’t just about outsourcing tasks — it’s about finding a partner that understands your brand, your goals, and the complexities of the hospitality space. 

As competition intensifies and guest expectations evolve, having a specialized team behind your digital strategy can make all the difference. 

Whether you’re a boutique hotel or a luxury resort, the right agency will help you stay visible, drive revenue, and connect meaningfully with travelers.

Ready to elevate your hotel’s digital marketing? Start by assessing your needs, asking the right questions, and choosing a partner that aligns with your vision for growth. Contact us and find out more about how we can help your hotel!

By: Frank DePino

Frank DePino is the Principal and Founder of Mediaboom, a digital marketing agency that partners with top hospitality and luxury brands. With over 30 years of experience, Frank has led strategic digital marketing initiatives for iconic names including Four Seasons, Ritz-Carlton, JW Marriott, Millennium Partners, and Guardian Jet. He specializes in helping hospitality businesses elevate their brand presence, generate leads, and enhance guest experiences through website design, SEO, content marketing, and paid media. Under Frank’s leadership, Mediaboom is a trusted partner for brands seeking meaningful digital growth in the competitive hospitality landscape.