Crafting a Luxury Experience

Project Overview

Mediaboom was tasked with revamping Seven on Shelter Island's website to convey its luxury brand story and enhance the user experience. Along with the new website, Mediaboom helped grow Seven's digital footprint by implementing a strategic Search Engine Optimization and content marketing campaign to drive organic traffic to website.

Our Role

Website
Search Engine Optimization
Content Marketing

+674.6%

Online Conversions
+319.3%

Page Views
+451.2%

Organic Visitors

Custom Website

Crafting a Luxury Experience

Mediaboom was tasked with revamping Seven on Shelter Island’s website to convey its brand story and enhance the user experience.

Our agency leveraged original photography and curated copy to seamlessly weave together the island’s stunning scenery with the inn’s lavish amenities. To meet Seven’s request, their booking software InnRoad was also integrated with the website.

With creative expertise and technical finesse, Mediaboom delivered a visually striking website that not only captivates visitors but also drives conversion, turning them into loyal guests at Seven on Shelter.

SEO and Content Marketing

Organic Search Strategy

Mediaboom was tasked by Seven on Shelter to improve their organic search engine rankings for industry-specific keywords through on-page SEO and content marketing. As part of our efforts, our team conducted interviews with respected residents and visitors to the town and published articles that linked to other high-domain authority businesses, further enhancing Seven on Shelter's online presence.

EXIT-INTENT POP UP & LEAD GENERATION

Specials & Offers

Mediaboom created an exclusive discount for Seven on Shelter website visitors, which is accessible via an automatic email after they input their email address through an exit-intent pop-up. The discount offers a free 7th night when 6 consecutive nights are booked.

This lead generation technique serves as a lead magnet and encourages users to provide their email addresses, resulting in a 21% increase in leads.

+21%

INCREASE IN LEADS

SEO AND CONTENT MARKETING

Website Article Creation

Mediaboom worked closely with Seven on Shelter to enhance their on-page SEO and boost organic growth by providing keyword research and optimized content marketing. By producing high-quality articles and pages, our agency was able to improve their website’s visibility and search engine rankings, resulting in increased traffic and leads.